ePage Solutions could be your helping hand online. We understand the autmotive trades' needs, frustrations on the internet and also the levels of competition created by the super big companies. We are able to offer you expert advice on how to get to the top of local searches for your area thanks to years of work.

We realise that at best the information available to businesses using the internet is confusing. And at times completely over complicated. We also realise that there is far too much information online about how to get the most out of your website. There are many websites selling Do It Yourself programs which are supposed to do your SEO or Search Engine Optimisation for you. Well if that was true everyone would already have done it. No, sadly it is more complicated than that, but there are some fundamentals that you as a business owner should understand the basics about and they will help you see that it is often only due to a website being developed in such a way that it is very difficult for the search engines to navigate your website. There are many corrective techniques we can employ to overcome this issue. Often the lack of a correctly structured navigation can cause a website to be completely overlooked by Google and also the use of certain keywords is vital, but not as important as the correct placement of these words on your pages

Every website needs a specific basic structure which if not followed will make it far harder for that website to be ranked at the top of Goggles listings. I have not spoken to many people who visit page three, four or five of Google and the fact of the matter is that I do know people who did not know that there was more than one page on the internet search engines! I don't find it very surprising when they told me that they simply change their search term until they see a website they want to visit. I must admit that over the past year I have tended to visit back pages less and less in favour of altering my own search term until the results are useful.

Google local search is coming and I think to some extent it is already here. Have you noticed that if you are logged in to your Google account the search results alter slightly. This is Goggles way of testing the waters for their local search which will soon be a reality. 99 percent of us run local businesses and not National. Then why compete for the top 10 National Google ranking? Re define the way you look at the web and you will realise that your business trades in a locality, so market your website in that locality.

ing on the internet. If your sell tyres in Kent then perhaps you should not be targeting searches like tyre sales, instead think about search terms like Wingham Tyre Center or Bladbean Exhaust Centre.